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Certified Product Manager

Since their creation, the CPM® credentials have come to represent an individual’s agreement to adhere to standards of excellence and a way to demonstrate a commitment to the career. Amid the clutter of credentials and certificates that abound in the field, the rigorous competency and practice standards met by those certified by the AIPMM Certifying Board have allowed the CPM® credentials to stand out from the crowd as the highest certification standard. The method of assessment includes proctored examination with a minimum passing score of 74 percent. The methods of instruction include Live in-person or live-online instruction, recorded audiovisual materials, case studies, computer-based training, lecture, and practical exercises.

Skills / Knowledge

  • Strategic Functions
  • Strategic Analysis
  • Product Lifecycle
  • Product Adoption
  • Marketing Mix
  • Data Analysis
  • Segmentation
  • Personas
  • Market Needs
  • Product Requirements
  • Prioritization